The easiest way to get started building a list is to use either a blog or a website. What you want is to attract people to a location and then give them a reason to give you their name and email address. The blog or website gives you the credibility, i.e. makes you an [...]
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I took a little time off blogging and attended Frank Kern’s Mass Control 2.0 Conference in San Diego. One of the things that became very clear at the conference was the need for a list even though the subject wasn’t on the agenda. What can you do without a list? You can [...] |
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